How We at Creators Network Built Liberty International’s Global IMEX Dominance

From a Pilot Project to Becoming Liberty International Tourism Group’s Global Marketing Partner

Our partnership with Liberty International Tourism Group began in 2022 as a pilot project at IMEX. What started as a small assignment soon evolved into a long term collaboration that now spans multiple countries, multiple offices and every major global event that Liberty participates in. Today, we serve as Liberty’s Global Marketing Agency, creating unified, high impact digital experiences that strengthen their worldwide presence.

IMEX 2025 became a defining moment in our journey because it clearly demonstrated the systems, speed and strategic depth we have built over the years.
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Operating at Global Speed

Managing IMEX requires immediate content execution and seamless coordination across geographies. During IMEX 2025 we worked across India, Europe and the United States, handling content arriving from more than 20+ Liberty offices. We produced and published content within 20 to 30 minutes of receiving raw footage.

We managed challenges that included
Unstable internet at the venue
Compressed content shared through messaging platforms
Background noise in video
Real time adjustments in content sequencing

All of this was handled using our pre designed templates, rapid editing systems and a solid workflow structure that we have built over several IMEX editions.

Our Strategic Approach
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Pre event preparation

We prepared branded templates, visual systems, caption structures and content calendars. These ensured rapid turnaround without compromising quality.

Real time production

We enhanced audio, fixed color issues, restored low resolution media, reformatted visuals and integrated branding instantly.

Multi platform deployment

We published on Instagram, Facebook, LinkedIn, YouTube, X and TikTok in real time, ensuring Liberty dominated every major digital touchpoint.

The Results IMEX 2025

All data below is sourced directly from the IMEX Las Vegas 2025 performance report.

IMEX Las Vegas 2025 SM Report (…

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Top Public Profile During IMEX
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Liberty achieved
46.3 percent share of voice
175,000 reach

Instagram Performance

80,663 total reach
3,077 total engagements

LinkedIn Performance

44,529 impressions
24.1 percent engagement rate

Facebook Performance

28,354 reach
952 engagements

YouTube Performance

6,502 views
15,445 impressions

X Performance

3,857 impressions
664 engagements
17 percent engagement rate

These results reflect the impact of consistent real time content production backed by strong strategy and coordination.

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Our Efforts Have Consistently Placed LITG at the Top

2025

Top public profile during IMEX Las Vegas with
175,000 reach
46.3 percent share of voice
80,663 Instagram reach
44,529 LinkedIn impressions
28,354 Facebook reach
6,502 YouTube views
3,857 X impressions

2024

Top performer at IMEX Frankfurt with
135,000 impressions
15,000 engagements
Influence score 500,000
Voice share 24.5 percent

2023

First position at IMEX Frankfurt with
119,000 impressions
13,000 engagements
Influence score 455,638
Voice share 22.3 percent

2022

Top 9 and Top 10 public profile positions with
84,000 impressions
8,000 engagements
Influence score 380,000
Voice share 1.264 percent

This year wise progression reflects how our continued involvement has strengthened Liberty’s leadership at IMEX.

Overcoming Challenges With Modern Solutions

Internet and connectivity

We scheduled uploads based on the most stable connectivity windows.

Background noise

We used AI audio processing to clean voice clips immediately.

Compressed content

We restored visual quality and trained on ground teams to capture better raw content.

Multi stakeholder approvals

Our pre approved templates reduced turnaround time dramatically.

Real time publishing

Our systems allowed us to consistently publish within 20 to 30 minutes ensuring Liberty always stayed ahead in the IMEX conversation.

From Pilot Project to Global Marketing Agency

Our work with Liberty has expanded from a small social media trial at IMEX 2022 to full scale creative and digital execution for Liberty headquarters as well as their offices across India, UAE, Thailand, Sweden, Iceland, North America and more.

Today we support Liberty not only during IMEX but throughout the year with strategy, design, content creation and global marketing coordination. Together we have built a digital presence where Liberty does not simply participate in IMEX but consistently leads it.